It is said that the nature of sugar is sweet. The nature of water is wet. The nature of fire is hot. The nature of the living being is to serve. To serve Krishna, only then when we serve, than we will be happy. Like parents, they serve their children. That’s the cause of happiness. Everyone has to serve. We have to serve in your job - we have to serve! Even the King has to serve. Everyone has to serve. But who is greater, when it comes to serving, than the Supreme Lord? He’s the GREATEST!
When it comes to a object of servers. No greater object, than serving Krishna! So in this way, we can by logical explanation understand why Krishna Consciousness is the TOPMOST and why it’s beyond religion!
(Kadamba Kanana Swami, 03/04/2010)